General Motors Corporation
Inaugural EARTH ANGEL Award
Most Environmentally Friendly Automaker
— As gas prices fluctuate and global
warming concerns grow, the International
Car of the Year Awards (ICOTY) debuted
ANGEL Award, recognizing the automaker
making the most significant strides on
environmental issues and initiatives.
General Motors Corporation was honored
with the award by a group of respected
automotive journalists and editors who
found GM's global accomplishments to be
the most significant among all the contenders.
warming is top-of-mind for everyone
these days,” says Courtney Caldwell,
ICOTY creator and producer. “The
EARTH ANGEL Award is designed to recognize
the automaker who takes environmental
issues from top-of-mind to top-of-action
from organizational improvements to vehicle
lines to alternative fuels.”
”Automakers are too often criticized for environmental insensitivity when the reality is that they’re making enormous strides on a global level to improve the earth’s environment,” Caldwell said. “Our goal is to shed light on these many positive accomplishments, especially those not known to the general public or media."
All automakers were invited to participate in the inaugural award by answering a series of six questions related to their environmental initiatives. Of the automakers contacted, BMW, Daimler Motor Company, Ford Motor Company, General Motors, Honda, Hyundai, Subaru and Toyota responded.
recipient of the EARTH ANGEL Award was
selected by a jury of 12 respected automotive
journalists. Factors considered for
the award included present and future
environmental initiatives established,
sponsored or supported by the automaker;
current hybrid electric, diesel and flex-fuel
vehicles available to the public; and
the automaker’s company position
and mission on global warming.
EARTH ANGEL Award was presented on January
12, 2008 at the 12th Annual ICOTY Awards
as one of many highlights of the night’s
glitzy, black-tie affair held at the all-new
Grand Detroit on the eve of press
week for the North American International
Auto Show (NAIAS). Bridgestone sponsored
the inaugural award.
more on the 2008
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