2009 Ford EARTH ANGEL APPLICANT SUBMISSION
1. Name 3 or more environmental initiatives your company supported/sponsored in 2008 and three more they plan to support in the near future.
Ford Motor Company recognizes the importance of environmental protection and its responsibility as a global citizen. Ford continually strives to incorporate into its business practices ways to help protect the environment and preserve its natural landscape.
Ford Motor Company Conservation and Environmental Grants
This is one of the largest programs of its kind in the world. The global initiative evolved from the Henry Ford European Conservation Awards established in Britain in 1983. The program has been extremely successful in building Ford's corporate citizenship throughout global communities where it conducts business. Grants are awarded to deserving projects within the areas of conservation and preservation of the environment, education and the conservation and preservation of historical and cultural heritage and conservation engineering. This spring, Ford Middle East recognized 14 winners of the 2007-2008 Ford Motor Company Conservation & Environmental Grants. A total of $90,000 in grant money was awarded during a special ceremony in Dubai. The event was attended by numerous environmentalists. During that same ceremony, the company announced that it will increase the award for 2008-2009 to $100,000, the highest-ever to be given by Ford Motor Company. The grants are made available to individuals, community or non-profit groups with projects underway in the areas of preserving the natural environment, environmental education and conservation engineering. The winning projects must demonstrate a well-defined sense of purpose, a commitment to maximizing available resources, and a reputation for meeting objectives and delivering planned programs and services.
Ford Volunteer Corps
Ford Motor Company is concerned about and committed to the communities in which it does business…that's one of the pillars of being a good corporate citizen and that's one of the reasons the Ford Volunteer Corps was established. For more than 100 years, Ford has reached out to the communities where we live and work through financial contributions and hands-on volunteerism. The company and its employees have supported projects that benefit children, adults and families in need, and the world around us. In essence, Ford Motor Company has created brighter futures for thousands of people by using our hands and our hearts. We build, plant, clean, feed, mentor and support causes great and small, enriching lives and showing we care. Across the United States and around the world, Ford and its employees are working to create a better living environment for people and the places they call home. So far this year, the MODEL teams, made up solely of volunteers, have supported three Accelerated Action Days. These special days are designed for maximum impact on critical projects during each volunteer season. The results so far have been impressive and gratifying. Renovating shelters, painting schools, repairing children’s homes, beautifying and cleaning up the environment, each season brings a different reason to contribute to improving our communities. The season of Giving and Sharing will focus on our most basic need - nourishment. Feeding the hungry will be the focus on December 5. Just around the corner is The Giving and Sharing MODEL Teams season runs from November 3 to December 31. During that time, our next Ford Accelerated Action Day is Friday, December 5. A total of $80,000 in mini-grants will be given to 16 local nonprofit agencies that serve meals, host food depots or in some way nourish members of the community. During the months of May and June the theme is "Better World," which focuses on the natural environment. During this season, Ford volunteers work on projects that include wildlife habitat restoration, management and plantings; historic garden restorations; woody debris management; logjam clearing; invasive species management; and more.
Ford's Fairlane Green Earns LEED Gold and Phoenix Award for Sustainable Redevelopment
Ford Land's Fairlane Green development is a 243-acre retail and recreational center built over a Ford-owned landfill in Allen Park, Michigan. This development delivers corporate, community and environmental benefits while featuring many innovative "firsts" that set it apart from traditional developments. Ford Land completed the first two of four phases of the project, which will offer one million square feet of retail space and a 43-acre community park with trails, active recreation areas and natural habitat when complete. Ford worked with the community of Allen Park and the Michigan Department of Environmental Quality to address the challenges of constructing what will be the largest retail development ever built on a former landfill. The site is being developed using innovative new technologies, including the use of lightweight fill material to support foundations and utilities without adding excess weight. The site also includes a passive methane collection system. Each project phase will be certified through the U.S. Green Building Council's Leadership in Energy and Environmental Design (LEED®) program. Fairlane Green Phase I has received LEED-Gold certification as a core and shell development, and subsequent project phases are seeking certification. Recycling was a key construction consideration. Nearly a quarter of all the building materials used contain recycled-content, and two-thirds of the construction waste was recycled. The development is also efficient in its use of water. Water-efficient fixtures reduce water use, and ponds and swales capture rainwater for landscape irrigation. Only one-third of the 243-acre site will be developed, making it 60 percent less dense than typical retail centers, according to statistics from the International Council of Shopping Centers. The site is a prime example of responsible land use. Ford's productive reuse of the landfill provides amenities, jobs and taxes on a site that would otherwise have remained dormant in a high-density urban community. Fairlane Green was recently awarded the 2007 Phoenix Award for excellence in brownfield redevelopment – confirmation of Fairlane Green as a sustainable development providing social, economic and environmental benefits to the community.
2. Name 3 media outlets through which your company promoted environmental awareness in 2008 to consumers. These can include print, online or broadcast.
Educating it's customers about the importance of preserving the environment is key to Ford Motor Company. Throughout 2008, the company's media outreach has been expansive and diverse.
Ford's Drive One site was created to promote better understanding for employees and customers about the company's environmental issues. The Drive One site is a way Ford hopes to get people talking about its improved products. On the Drive One site one can take a deep dive into the four key elements of the Drive One campaign which are: quality, green, safe and smart.
2007/8 Blueprint for Sustainability
A comprehensive look at the company's environmental outreach and its evolving efforts to become more sustainable environmentally, socially and economically. This year's report highlights the most material issues from the actually full-web based report. Issues addressed include climate change, mobility, human rights, vehicle safety and making Ford a more sustainable company. Also included in the report is a section on governance, as this underpins the company's efforts on all of the material issues. A data review is also included at the end of the report.
In an increased effort to tackle the issue of sustainability, Ford partnered with Ceres. Expanding its reach and moving into diverse areas, is one way Ford hopes to spread it message, leverage opportunities and partner with like-minded companies.
3. Cite the progress your company has made with in-production eco-friendly, alternative energy vehicles i.e.: hybrid, diesel, solar powered, flex-fuel, natural gas, electric, ethanol, or other.
In the near term, for example, we are working to improve the fuel economy of our existing products through improvements in gas-powered internal-combustion technology and the expanded use of clean diesel and hybrid electric technologies. During this model year, we are introducing two new hybrid models: the Ford Fusion Hybrid and the Mercury Milan Hybrid. In Europe, Ford has introduced the ECOnetic version of its Ford Fiesta. The engine is a 1.6-liter Duratorq TDCi (diesel) that has been tweaked for efficiency. Fuel economy for the ECOnetic Fiesta is 3.7 L/100km (63.6 mpg US) combined, or 3.2 L/100km (73.5 mpg US) on the highway! It's not exactly a race car, with 0 to 60 mph in 12 seconds, but those who will buy it won't care, the mileage will more than make up for it. Current production examples include:
2009 Ford Flex, which delivers better highway fuel economy than Honda Pilot and Hyundai Veracruz
2009 Ford Focus, which offers highway fuel economy of up to 35 mpg - better than the smaller 2008 Honda Fit and 2009 Nissan Versa SL
2009 Escape, which features a new 2.5-liter four-cylinder engine and six-speed transmission delivering best-in-class highway fuel economy of 28 mpg - ahead of Toyota RAV4 and Honda CR-V
2009 Ford Escape Hybrid, delivers 34 mpg in the city and 31 mpg highway, making it the most fuel-efficient utility vehicle available
4. Name 3 environmental organizations with which your company has partnerships and why.
(1) Ford Motor Company supports Zoo Atlanta - In addition to our support, the support of our dealers has been critical to the success of the prestigious Beastly Feast event. Since we began sponsoring the event, metro Atlanta Ford dealers and the Atlanta Lincoln and Mercury dealers have supported the Beastly Feast through table purchases and the donation of vehicles to the event's live auction, silent auction and raffle. Ford's Community Relations Committee is also a constant Zoo Atlanta supporter through generous donations and Beastly Feast table purchases.
(2) Ford's work with Wildlife Habitat Council - To encourage community efforts to create wildlife sites and educational programs about the importance of preserving endangered species, we joined with the Wildlife Habitat Council (WHC) to establish the Wildlife at Work program at Ford facilities. Wildlife at Work encourages employees to participate in a wildlife management team at their work site. Wildlife management teams establish, develop and manage a wildlife program, working toward WHC certification. We now have 17 global facilities that have achieved WHC certification as wildlife habitat sites. These sites range in size from 5 to 100 acres and include ecosystems as diverse as wetlands, woodland, prairie, meadow and forest. Wildlife at Work habitat sites are maintained by Ford employees, often in association with local civic and education groups.
(3) Helping to conserve our National Parks - As a Proud Partner of America's National Parks since 2000, we've shared our expertise and resources with the National Park Foundation and the National Park Service to develop innovative transportation and environmental solutions that enable visitors to enjoy the more than 390 National Parks without compromising their beauty.
5. What progress has your company made in reducing global warming?
Ford Motor Company is becoming a smaller, leaner, more globally integrated company in order to meet the needs and wants of its customers. But it's also a company with sustainability at the core of its business strategy…and that means doing its part to help stem global warming. For the 21st century, Ford is focused on actions that will yield a cleaner, healthier atmosphere for generations to come. That commitment has drove the development of Ford's CO2 strategy, which targets a 30 percent reduction in CO2 emissions from Ford vehicles in the U.S. and EU by 2020.