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RTM has a long, successful history of event marketing
and promotional programs which are listed below in
our event marketing history section.

We offer production services for the following venues
to help automakers, travel companies, and publications
reach their target audience. Events and clinics will be
tailored to suit your company goals.

RTM's annual ICOTY awards show is also available for sponsors who may want to be associated with an event that targets lifestyle and the emotionally compelling experiences people encounter during car buying and ownership.

Conference & Seminar Production
·
Awards Shows
·
Special Events

·
Afterglows
·
Travel Clinics
·
Car Care Clinics
·
Consulting

How to Market to Women
What Women Want in Travel
What Women Want in Automotive
Women's Market & Your Company and/or Industry
Sensitivity Training/Dealing with Female Customers

ICOTY Awards 2006 - sponsored by General Motors, Ford Motor Company, Marriott Hotels, Dolby, Shell Oil, American Honda, Nissan NA, Hyundai, and BMW.
2006 Lifetime Achievement Award - Honoring veteran automotive journalist David E. Davis, Jr. Sponsored by DaimlerChrysler Corporation
2006 Heart String Award - Honoring an automaker and its agency for the most emotionally compelling national car commercial. Winner: Nissan 350Z. Sponsored by Shell Oil and Dolby Laboratories. Media Sponsors: Edmunds.com, MSN Autos, and Vehix.com.

ICOTY Awards 2005 - sponsored by Shell Oil, General Motors, Ford Motor Company, Marriott Hotels, Dolby, Bose, American Honda, Nissan NA, Kia Motors, Hyundai, BMW, DaimlerChrysler and GMAC.
2005 Lifetime Achievement Award - Honoring veteran automotive journalist Jerry Flint. Sponsored by General Motors
2005 Heart String Award - Honoring an automaker and its agency for the most emotionally compelling national car commercial. Winner: Ford Mustang. Sponsored by Shell Oil and Dolby Laboratories.

ICOTY Awards 2004 - sponsored by General Motors, Ford Motor Company, Marriott Hotels, Dolby, Bridgestone, Bose, ArvinMeritor Inc., Mercedes-Benz, American Honda, Nissan NA, Kia Motors, Hyundai, BMW, GMAC, and AutoNation.
2004 Lifetime Achievement Award - Honoring veteran automotive journalist Denise McCluggage. Sponsored by General Motors

ICOTY Awards 2003 - sponsored by Yahoo! Autos, Marriott Hotels, General Motors, Pontiac-GMC, ArvinMeritor Inc., Ford Motor Company, Mercedes-Benz, American Honda, Nissan NA, Kia Motors, Hyundai, and BMW. GMAC, and AutoNation.

ICOTY Awards 2002 – Sponsored by Yahoo! Autos, General Motors, Ford Motor Company, Mazda NAO, Mercedes Benz, Marriott Hotels, Edmunds.com, American Honda, Nissan, ArvinMeritor, and Kimberly Clark.·

ICOTY Awards 2001 - Sponsored by GM, Ford, DaimlerChrysler, Mazda, Volvo, Nissan, Mercedes-Benz, Jaguar, IBM, Mitsubishi, ArvinMeritor, Detroit Marriott Hotel, and American Honda.

ICOTY Awards 2000 - Sponsored by GM, Ford, Mazda, Chrysler, Audi, Globalstar USA, Johnson Controls, Jaguar, Meritor, Mitsubishi, Nissan, Saab, Wyndham Hotels & Resorts, Honda, Delphi, Lear, Porsche and Volvo.

ICOTY Awards 1997, 1998, 1999 -, sponsored by Chevy, Ford, Jaguar, Hyundai, Pontiac, General Motors Corporation

Women's Congress: Produced and hosted Automotive Track. Client: Working Woman Magazine

RTM's 10th Anniversary & Detroit Debut celebration with industry executives. Sponsored by M-Benz, Jaguar, Mitsubishi, Nissan, Ford, Chrysler, Honda, Lincoln-Mercury, Acura, & GM divisions.

Women's Automotive Alliance International (WAAI) - Produced Los Angeles Chapter launch, sponsored by Chevrolet

WAAI - Produced Detroit Chapter scholarship fund luncheon- sponsored by Mercedes-Benz.

SEMA Shows 92-98, Marketing to Women booth and seminars: Sponsored by Ford, Chevy, & DaimlerChrysler

RTM TV Pilot: Produced 1/2 pilot on dare-devil women. Sponsored by Chevy

Magnificent Men & Their Riding Machines: 1/2 hour Video. Wrote & Produced.

Cruise-Aid for Diabetes: Produced 2 fundraisers in LA. Client: Juvenile Diabetes Foundation. Sponsored by Honda and Kawasaki

Van Buren TransCon: Produced and hosted 21-city publicity tour across USA. Client: Motorcycle Safety Foundation

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Caldwell Communications, Inc.
811 N. Main Street, Suite 105, Royal Oak, MI 48067
Phone: 248.546.4646 • Fax: 248.546.6550
COMPANY TOOLBOX

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