ROAD
& TRAVEL Magazine Announces 9th Annual 'Sexiest Cars Alive' for 2005
DETROIT - June 6, 2005 - ROAD & TRAVEL Magazine (RTM) announced today
the chosen few for its 9th Annual Sexy Car Buyer's Guide. The top ten 2005 "Gotta-have-can't-live-without"
hot wheels that made the sexiest cars alive list are the: Chevrolet Corvette,
Ford's hot new Mustang, BMW Z4, Acura NSX, Chrysler Crossfire, Honda S2000, Mazda
RX8, Mercedes-Benz SLK350, Nissan 350Z, and the Porsche 911 Carrera.
Each
winner is showcased in the June issue of RTM (www.roadandtravel.com) with a full
review on why each number sizzles and satisfies. Test driving these sassy roadsters
made RTM editors salivate, and succumb to the dance of seduction, an irresistible
enticement indigenous to sexy two-seaters. Eligibility
and criteria are simple; pure sex appeal. "It's all about the look, the feel,
the touch and the smell," says RTM's Editor-in-chief Courtney Caldwell. "Sports
cars are about pure emotion and fantasy. Just looking at them inspires passion
and stimulates erotic thoughts. Imagine what they do when you own one!" she
muses. Additionally,
RTM has brought on new designer Trever Koltys to insert more pizzazz into the
6000-page online magazine. "We're very excited about finding Trever and adding
him to our growing team," says Caldwell. "He brings the talent and experience
RTM has been seeking to bring RTM to the next level of excitement, starting with
our 2005 Sexy Car Buyer's Guide." And that he has! RTM
targets the average consumer as opposed to the enthusiast, with a slant towards
upscale women, 29-54, and is considered a leading authority in the women's automotive
and travel markets. Although its primary audience is women, RTM provides content
and resources from which 'all consumers' can make informed and intelligent decisions
regarding their automotive purchases, travel plans and/or and personal safety
needs. RTM
projects 11 million impressions for 2005, an increase that more than doubles the
4.9 million recorded in 2004. RTM's unique visitor total is also expected to increase
to 3.6 million in 2005 compared to 2.1 million in 2004 (Web Stats). About
ROAD & TRAVEL Magazine ROAD & TRAVEL Magazine, established in
1989, is a comprehensive online magazine specializing in travel, automotive and
safety topics. For more information, please visit us at www.roadandtravel.com.
Contact:
Michelle Sodee (248) 546.4646 Press
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